Display Advertising


Display advertising is graphical advertising on the Internet that appears next to content on web pages, mobile applications, email, etc. Many people picture display advertising like magazine or newspaper ads, however, display advertising has a significant advantage over traditional advertising:

  1. Targeting options such as demographic, geographic and behavioural targeting are available to hone in on your audience
  2. Tracking that allows you to monitor the performance of your campaign daily to measure metrics such as impressions, clicks and conversions to calculate your